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Cookie Policy

Last Updated: 17 July 2026

1. About This Cookie Policy

This Cookie Policy explains how Divine Pets uses cookies and similar technologies when you visit www.divinepets.co.uk.


It explains:

  • what cookies and similar technologies are; 
  • why we use them; 
  • the different categories used on our website; 
  • the third-party services that may place or access them; and 
  • how you can manage your preferences. 


This Cookie Policy should be read alongside our Privacy Policy, which explains more broadly how we collect and use personal information.



2. What Are Cookies?

Cookies are small text files placed on your computer, smartphone or other device when you visit a website.


Cookies allow websites to recognise a device and remember information about a visitor's preferences or previous activity. They may, for example, help retain products in a shopping basket, remember settings, measure website traffic or support personalised advertising.

Some cookies last only for the duration of your visit and are deleted when you close your browser. These are known as session cookies.


Others remain on your device for a set period or until deleted. These are known as persistent cookies.



3. Similar Technologies

In addition to cookies, our website may use similar storage and access technologies, including:

  • tracking pixels; 
  • scripts and tags; 
  • local storage; 
  • device identifiers; and 
  • other technologies that recognise or collect information from a browser or device. 


References to “cookies” in this policy include these similar technologies where appropriate.



4. How We Use Cookies

Divine Pets uses cookies and similar technologies to:

  • operate the website and checkout securely; 
  • remember items added to your basket; 
  • retain your preferences; 
  • enable account and payment functions; 
  • protect forms from spam and automated misuse; 
  • understand how visitors use our website; 
  • improve website performance and customer experience; 
  • measure the effectiveness of advertising campaigns; and 
  • display or measure relevant advertising on other websites and platforms. 



5. Categories of Cookies We Use


Strictly Necessary Cookies

These cookies are required for the website to operate and provide services you request.

They may be used to:

  • maintain website security; 
  • enable shopping basket and checkout functions; 
  • process payments; 
  • maintain account sessions; 
  • remember your cookie preferences; 
  • balance website traffic; and 
  • prevent fraud or automated misuse. 


Because these cookies are necessary to provide the website and services you request, they cannot usually be disabled through our cookie banner. You may block them through your browser settings, but parts of the website may then stop working correctly.


Functional Cookies

Functional cookies help provide enhanced features and remember choices you make.

They may be used to:

  • remember website or display preferences; 
  • support customer messaging features; 
  • retain certain account or form settings; and 
  • provide an improved and more personalised browsing experience. 


Where required, these cookies will only be used after you have provided consent.


Analytics and Performance Cookies

These cookies help us understand how visitors find and use our website. They may collect information such as:

  • pages visited; 
  • time spent on the website; 
  • links or products selected; 
  • approximate location; 
  • device and browser information; 
  • referring websites; and 
  • whether website errors occur. 


We use this information to identify trends, assess website performance and improve the customer experience.


Our analytics services include Google Analytics.

Analytics cookies will only be used where you have provided the required consent through our cookie banner.


Advertising and Marketing Cookies

These cookies and similar technologies help us measure advertising performance and show more relevant marketing on third-party platforms.


They may be used to:

  • record visits to our website; 
  • understand which advertisements result in website visits or purchases; 
  • create or measure advertising audiences; 
  • limit how often advertisements are shown; and 
  • provide advertising based on browsing activity or interests. 


The advertising and marketing technologies used on our website may include:

  • Google Ads; 
  • Meta Pixel for Facebook and Instagram; and 
  • Pinterest Tag. 


These technologies will only be used where the required consent has been provided.



6. Third-Party Services

Some cookies or similar technologies are provided by third parties. The principal providers used in connection with our website include:


GoDaddy

GoDaddy provides our website hosting, ecommerce platform, cookie consent tools and related website services. GoDaddy may use cookies required to operate the website, remember preferences and support ecommerce functionality.


Google Analytics

Google Analytics helps us understand how visitors interact with our website and provides aggregated website usage information.


Google Ads

Google Ads helps us measure advertising performance and may support conversion tracking and personalised advertising where consent has been given.


Google reCAPTCHA

Google reCAPTCHA helps protect website forms from spam, abuse and automated activity.

Use of reCAPTCHA is subject to Google's Privacy Policy and Terms of Service. Certain security technologies may be necessary to protect the website and its forms.


Meta

Meta Pixel helps measure the effectiveness of advertising shown through Facebook and Instagram and may support audience measurement or personalised advertising where consent has been provided.


Pinterest

Pinterest Tag helps us measure activity resulting from Pinterest content and advertising and may support campaign measurement or personalised advertising where consent has been provided.


Payment Providers

Stripe and PayPal may use cookies or similar technologies when providing secure payment, fraud-prevention and checkout services. Their use of information is governed by their respective privacy and cookie policies.


Yotpo

Yotpo supports customer reviews and review management and may use technologies necessary to provide or measure those services.


Messaging Services

Our website may provide access to WhatsApp and GoDaddy messaging features. When you select a third-party messaging option, that provider may collect information in accordance with its own privacy and cookie policies.



7. First-Party and Third-Party Cookies

First-party cookies are placed directly by Divine Pets or the platform operating our website.


Third-party cookies are placed or accessed by external service providers, such as Google, Meta, Pinterest, Stripe, PayPal or Yotpo. Third-party providers may combine information collected through our website with information obtained through their other services, subject to their own privacy policies and your settings with those providers.



8. Cookie Consent

When you first visit our website, you will be presented with a cookie banner that allows you to manage the use of non-essential cookies. Non-essential analytics, advertising and marketing technologies will not be used until you provide the required consent.


You may:

  • accept available cookie categories; 
  • reject non-essential cookies; or 
  • manage your preferences where those options are provided. 


Strictly necessary cookies may still operate because they are required for the website, security, basket or checkout functions.


The ICO requires organisations to give clear information and obtain prior consent for storage and access technologies unless a legal exception applies. Consent must involve a genuine positive choice rather than simply continuing to browse. 



9. Changing Your Preferences

You can change or withdraw your cookie consent at any time by reopening the cookie settings available through our website.


Withdrawing consent will not affect the lawfulness of processing carried out before consent was withdrawn. You can also control cookies through your web browser. Most browsers allow you to:

  • view stored cookies; 
  • delete cookies; 
  • block some or all cookies; 
  • block third-party cookies; or 
  • clear cookies when the browser closes. 


Please note that blocking all cookies may prevent parts of our website from working correctly, including the shopping basket, account and checkout.



10. Browser Settings

Instructions for managing cookies vary between browsers and devices. Please refer to your browser or device help settings for current instructions. Private or incognito browsing may limit the storage of some information, but it does not necessarily prevent all tracking or data processing.



11. How Long Cookies Remain

The duration of a cookie depends on its purpose and the provider that sets it.

Some cookies are deleted when you close your browser, while others may remain for a longer period. Cookie durations and providers may change as our website and third-party services are updated. Where available, further details about individual cookies, their providers and duration may be displayed through our website's cookie preference tool.



12. Personal Information

Some cookies and similar technologies may involve processing personal information, such as:

  • IP addresses; 
  • device identifiers; 
  • browsing activity; 
  • account or transaction identifiers; and 
  • advertising or conversion information. 


Where personal information is processed, it will be handled in accordance with our Privacy Policy and applicable UK data protection legislation. Where consent is required for the technology and personal data is subsequently processed, the ICO indicates that consent should generally also be used as the UK GDPR lawful basis for that associated processing. 



13. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in:

  • legislation or regulatory guidance; 
  • the cookies and technologies used on our website; 
  • our service providers; 
  • our advertising or analytics arrangements; or 
  • our website functionality. 


The latest version will always be published on our website.



14. Contact Us

If you have any questions about this Cookie Policy or how cookies are used on our website, please contact us.

Email: hello@divinepets.co.uk
Website: www.divinepets.co.uk

Copyright © 2026 Divine Pets

VAT No. GB372034716 / XI372034716

EORI No. XI073829780000

hello@divinepets.co.uk

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